BRP UNVEILS THE SPYDER FIVE

La versión es español de este comunicado de prensa, será publicado pronto.

Five Can-Am Spyder Roadster Riders Crisscross North America Sharing Stories from the Road

Valcourt, Québec, June 24, 2011– Today Can-Am officially unveiled the Spyder Five: five riders of differing backgrounds who will crisscross North America on the Can-Am Spyder roadster, blog and produce mini documentaries of their trips on the SpyderRyder.com community blog and Can-Am roadster Facebook page at facebook.com/canamspyder.

“The Spyder Five are a perfect fit for the tight-knit, yet diverse Can-Am Spyder roadster riding community and a great way to showcase the appeal and capabilities of the vehicle,” said Bernard Guy, vice-president, Sales and Marketing, Can-Am. “Each of the five brings a different perspective to the product, which is ideal as the roadster appeals to a wide-ranging group of riding enthusiasts. Our goal is to create an environment that will invite consumers to experience the thrill of open-air riding; the Spyder Five will help us achieve this goal."

With its unique Y-architecture – two wheels in front, one in back – the Can-Am Spyder roadster is a totally distinctive way to experience the freedom of open-air riding. The stability of the three-wheel design and an automotive-derived, BOSCH-engineered vehicle stability system enables the rider to have an exhilarating experience with unmatched peace-of-mind – be they novice rider or powersports veteran.

The Spyder Five are:

Daniel Bastien– Ste-Anne-des-Plaines, Québec – Daniel Bastien (a.k.a. Spyder Dan) is the living embodiment of the Can-Am Spyder roadster. He is an adrenaline-fuelled, Québec native with a passion for anything you can sit on with an engine. Dan began his turbo-charged powersports career as a snowmobiler, but he now runs SpyderTeam.com, the premier French-language social media forum for Can-Am roadster owners and fans.

Lamont Bryden– Mosheim, Tennessee – Think the Can-Am roadster can’t be modified? Think again. Lamont Bryden (a.k.a. Lamonster) has never met a motorcycle he didn’t want to take apart, customize or otherwise modify. Lamont owns the first pre-production Spyder RT model ever made, and he runs the largest, independent social media forum for Spyder enthusiasts, SpyderLovers.com.

Mickey Fisher– Ironton, Ohio – A stage actor, film director, foodie and travel buff, Mickey Fisher joined the Spyder Five after winning the 2011 Search for the Next Can-Am Spyder Ambassadors. In addition to making his own self-produced travel show for the Spyder Five blog, Mickey plans to make a short action film starring the Can-Am Spyder roadster.

Faran Hearyman– Judsonia, Arkansas – Faran Hearyman somehow manages to do it all. She is the vivacious mother of two girls, a successful career woman and a lifelong adrenaline junkie. Not content merely to ride on the back of someone else’s bike, Faran has been looking for the perfect ride to fuel her passion for the open road. Can-Am helped her fulfill her dream after she won the 2011 Search for the Next Can-Am Spyder Ambassadors.

Fred Rau– Hemet, California – Fred Rau is not just a legendary motorcycle journalist and tour leader; he is a force of nature. Fred has owned more than 350 motorcycles and has logged 1.4 million miles in the saddle. In between rides, he has edited five motorcycle magazines and has contributed to publications including Forbes and Robb Report. Fred is also the author of the new book, The Motorcycle Touring Bible. By his own admission, Fred was initially skeptical of the three-wheeled Can-Am Spyder roadster, but now he is the machine’s leading advocate. Fred currently publishes the online motorcycle magazine FredRauMotorcycling.com.

Bombardier Recreational Products Inc. (BRP), a privately-held company, is a world leader in the design, development, manufacturing, distribution and marketing of motorised recreational vehicles. Its portfolio of brands and products includes: Ski-Doo and Lynx snowmobiles, Sea‑Doo watercraft and boats, Evinrude and Johnsonoutboard engines, Can-Am all-terrain and side-by-side vehicles and roadsters, as well as Rotax engines. With manufacturing facilities on three continents, BRP products are distributed in more than 100 countries.

www.brp.com

Sea-Doo, Ski-Doo, Lynx, Evinrude, Johnson, Can-Am, Rotax, Spyder, E-TEC and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates.  All other trademarks are the property of their respective owners.

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For information:

Chaz Rice
Manager, Media and Public Relations, Can-Am
Tel: 450.532.5120
chaz.rice@brp.com