GET THE RACING CHILLS: BRP PRESENTS THE FORMULA 1 GRAND PRIX DU CANADA TROPHY

Valcourt, Québec, June 6, 2013– BRP (TSX:DOO) presents the 2013 edition of the Formula 1 Grand Prix du Canada 1st place trophy during the Open House on Thursday, June 6 from 9 a.m. to 12 noon.

"This is one of the most beautiful trophies of the Formula 1 circuit," said François Dumontier, president and CEO of Octane Racing Group Inc, promoter of the Formula 1 Grand Prix du Canada. "All propositions were excellent, but the originality and direct link to our 2013 theme made the choice clear.”

The winning team  from the Design & Innovation Centre(D&I) is composed of Christian Lepine, senior designer and project leader, François Chênevert senior designer, and Jonathan Mahieddine, designer. Chosenfrom among eight Design & Innovation teams by a special jury composed of representatives of Octane Racing Group and BRP, the concept was submitted for final approval by Formula One Management.

"This trophy truly expresses passion for Formula 1," said Denys Lapointe, executive vice-president, D&I. "Perfect symbiosis between dynamism and technicality, this twisting structure sits on a pyramidal base representing aerodynamics, fluidity and speed. This year's Formula 1 Grand Prix du Canada's thematic ''Get the Racing Chills'' is represented by the vibrating perforations contrasting pure and fluid surfaces."

Lapointe and his designers, the winning team of Lepine, Chênevert and Mahieddine will be at the Open House to discuss the concept and inspiration behind this example of design excellence. All spectators at Circuit Gilles-Villeneuve will get a chance to see the trophy at the BRP booth located near the Pont du Cosmos on race weekend, June 7-8-9, 2013.

A short video was produced to showcase the making of the trophy. You can view it on BRP's YouTube channel.  

About BRP

BRP is a global leader in the design, development, manufacturing, distribution and marketing of powersports vehicles. Distributed in 105 countries, its portfolio of brands and products includes Ski-Doo and Lynx snowmobiles, Sea‑Doo watercraft, Can-Am all‑terrain and side-by-side vehicles, Spyder roadsters, Evinrude outboard engines, as well as Rotax propulsion systems. BRP employs approximately 6,800 people worldwide.

www.brp.com

About Octane Racing Group Inc.

A Canadian company established in Montréal, Octane Racing Group Inc. is the promoter of the Formula 1 Grand Prix du Canadaby virtue of an agreement made with Formula One Administration Limited and Formula 1 World Championship Limited (together the holder of commercialization rights to F1).

www.circuitgillesvilleneuve.ca

Sea-Doo, Ski-Doo, Lynx, Evinrude, Can-Am, Spyder, Rotax and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates.

-30-

For information:
Johanne Denault
Manager, Corporate Communications
BRP
450-532-5173
johanne.denault@brp.com

 

Laurie Schraenen
National Press Officer
Formula 1 Grand Prix du Canada
514-350-4731 ext. 242
lschraenen@octanemanagement.ca