Sturtevant, Wis. - 2002-09-05
 
Bombardier Recreational Products recently introduced the Stow Away^TM kit, a promotion from the Evinrude/Johnson Genuine Parts and Accessories department designed to deliver more value to Evinrude/Johnson customers.

Developed to help familiarize customers with Evinrude/Johnson winterizing products, the Stow Away kit is an off-season maintenance kit designed to get engines ready for off-season storage. This all-in-one package includes one multi purpose, heavy-duty dock bucket, a heavy-duty marine sponge, an 8-oz. 2+4 fuel conditioner, one quart Ultra HPF^TM Gearcase Lube, one Evinrude®/Johnson® lube pump, one can engine fogging oil and an Evinrude/Johnson Genuine Parts baseball cap. With a $50 ($74 CDN) consumer retail value and a recommended suggested retail price of $34.99 ($56 CDN), the Stow Away kit promotion is both convenient and economical with the added value of educating customers on how to keep their engines primed during the off-season.

As part of Bombardier Recreational Products' ongoing commitment to helping customers learn to follow a proper maintenance schedule, a full-colour informative brochure, designed to educate customers on the importance of proper seasonal maintenance, accompanies the ^TM kit. This kit is available through participating Evinrude/Johnson dealers in U.S. and Canadian markets.

Customers can find out more about the Stow Away kit promotion by calling their Evinrude/Johnson dealer or by logging on to www.evinrude.com or www.johnson.com.

Bombardier Recreational Products designs, develops, builds, distributes and markets utility vehicles, Rotax® engines, Ski Doo® and Lynx® snowmobiles, Bombardier® ATVs, Sea-Doo® watercraft and sport boats, Bombardier Fish Hawk^TM fishing boats as well as the Evinrude® and Johnson® outboard marine engines and the Ficht® direct fuel injection technology.

Bombardier Inc., a diversified manufacturing and services company, is a world leading manufacturer of business jets, regional aircraft, rail transportation equipment and motorized recreational products. It also provides financial services and asset management in business areas aligned with its core expertise. Headquartered in Montréal, Canada, the Corporation has a workforce of some 80,000 people in 24 countries throughout the Americas, Europe and Asia-Pacific. Its revenues for the fiscal year ended Jan. 31, 2002 stood at $21.6 billion Cdn. Bombardier trades on the Toronto, Brussels and Frankfurt stock exchanges (BBD, BOM and BBDd.F).

®, ^TM Trademarks of Bombardier Inc. or its subsidiaries.

For information:
Robin L. Michael
Director, Communications, Boats & Outboard Engines
(262) 884-5392
robin.michael@brp.com