Barrie, Ontario - 2000-05-18
As the 1999 winner of the Canadian Safe Boating Council award for Industry Leadership In Boating Safety, Bombardier Recreational Products announces a new Watercraft Safety Program to encourage safe summer fun and environmentally-friendly boating on our nations waterways. The manufacturer of Sea-Doo® personal watercraft and sport boats is a long standing champion of safe and responsible family boating. Since the market introduction of our first Sea-Doo watercraft in 1988, we have put the importance of water sports and pleasure boating safety hand in hand with the quality, reliability and safety of our marine products, said Benoît Lafortune, Vice President, Sales and communications. Thats why we have partnered with members of the Canadian Safe Boating Council across the country to bring safety education and environmental responsibility messages to the over ten million Canadians who will go boating this summer.
To highlight the kick-off of International Safe Boating Week (May 20 -26), Bombardier Recreational Products is working with the Canadian Coast Guard, Canadian Power and Sail Squadrons, The Life Saving Society/Société de Sauvetage, and many provincial safety and enforcement agencies. In one major initiative, Bombardier is sponsoring boating safety education teams in Ontario, Québec and British Columbia. Based on the Bombardier Recreational Products sponsored, award-winning WaterWise Boat Pro Team in Ontario, all programs will send two experienced boating safety advocates out to marinas, locks and special events to champion zero tolerance for drinking and boating, and other key water safety and environment messages. They will also promote the urgency of getting trained this summer and acquiring the new Pleasure Craft Operator Card, introduced by the Canadian Coast Guard last year, including Competency Card Clinics at selected authorized Sea-Doo dealers.
Bombardier Recreational Products is proud to continue other important national safety initiatives for 2000. Each Sea-Doo watercraft buyer is provided with an operators guide, a safety manual and an instructional video cassette. Canadas first PWC training CD-ROM for PWC users, developed by Bombardier, is being distributed nationally. Meanwhile, the Canadian Power and Sail Squadrons, the Watercraft Training Centres and the Canadian Safe Boating Council continue to use PWC training materials and water safety awareness programs to which Bombardier Recreational Products was an instrumental contributor.
Bombardier Recreational Products is also pleased to cornerstone its Watercraft Safety Program with exclusive boating industry benchmarks for safety and the environment. The new Sea-Doo Learning KeyTM lanyard, found on both the GTX+ DI and RXTM DI models, enables first-time riders, less experienced riders and rental operators to limit the speed of their Sea-Doo watercraft to approximately 56 km/h (35) mph and to learn how to operate them, while gaining needed confidence and experience.
Bombardier also continues to lead the way by pioneering environmentally friendly innovations. For the 2000 model year, new Orbital* Direct Injection technology, which reduces hydrocarbon emissions by as much as 75%, joins the Rotax® Fuel Injection (RFI) system introduced two years ago. Meanwhile, Bombardiers break-through D-Sea-BelTM sound reduction system is standard on all 2000 Sea-Doo models, resulting in a 50% quieter ride.
Bombardier Recreational Products designs, develops, builds, distributes and markets Ski-Doo® and Lynx® snowmobiles, snowgrooming equipment and multi-purpose tracked vehicles, Sea-Doo® watercraft and sport boats, Bombardier all-terrain vehicles and Bombardier NVTM neighborhood vehicles. Snowmobiles, ATV, watercraft and some sport boats are powered by Rotax® engines that are designed and built by Bombardier-Rotax GmbH which also builds motors for motorcycles and scooters.
Bombardier Inc., a diversified manufacturing and service company, is a world leading manufacturer of business jets, regional aircraft, rail transportation equipment and motorized recreational products. It is also a provider of financial services and asset management. The Corporation employs 56,000 people in 12 countries in North America, Europe and Asia, and more than 90% of its revenues are generated outside Canada. Bombardiers revenues for its fiscal year ended Jan. 31, 2000 totalled $13.6 billion.
®, TM, Trademarks of Bombardier Inc. and/or its subsidiaries.
+ GTX is a registered trademark of Castrol Limited used under license.
* Orbital is a registered trademark of Orbital Engine Corporation Limited and/or its subsidiaries.